Our team

• Ayelet Noff - Founder and CEO

  
  
  
  Ayelet Noff has over eleven years of experience marketing companies from various industries. She has been involved in the social media world before the term social media even existed. In the past, she was ICQ's Marketing Manager for four years and also held various executive marketing positions in different startups. She is also a top blogger and currently writes for three different blogs: The Blonde 2.0 blog, The Next Web, Socialmedia.biz. She holds an MBA degree from Tel Aviv University, and a BA in Politics from Brandeis University.

• Motti Peer - Business Development

  
  
  
  Motti has founded various startups in the security, hardware and finance sectors. He has many years of experience as a money and hedge fund manager and holds MBA in Finance and Marketing from Manchester University and a BA in Business Management from Fairleigh Dickinson University.

• Avi Schneider - Copywriting & Content

  
  
  
  Avi Schneider is a Marketing Writer with an extensive background in copy creation, content development, PR and advertising - working for numerous industries including social media, hi-tech, finance, and entertainment. Avi holds an MBA in international business, a degree in psychology and black belt in Karate. He is the author of the book How To Fight For Your Goals, which applies martial arts technique to leadership training, communication skills and conflict management.

• Michael Walker - Community Manager

  
  
  
  Michael has experience in managing, teaching, writing and editing and in all of these there is one common denominator: English. He loves expressing himself through the written word and is fascinated by how new technologies have enabled and encouraged so many to give voice to so much. He holds a BA in English from the University of Cape Town and an MA in Linguistics from Stellenbosch University, South Africa.

• Maya Sagi - Community & Content Manager

  
  
  
  Maya obtained her B.A in Business Management from the College of Management and is now integrating her love for people and her marketing skills in the social media world. Maya is very passionate about her work and will always go the extra mile to ensure the client's needs are met.

• Shay Atik - Studio Manager

  
  
  
  Shay Atik obtained his B.A in in Mass Media Communications at Ariel University Center. Shay is a blogger and in his blog displays his love for the Internet, advertising and marketing worlds. Shay specializes in Design and programming, He is able to solve problems in a creative manner and at the same time utilize his technical abilities.

• Efrat Cohen - Community & Content Manager

  
  
  
  Efrat obtained her Engineering Degree in Digital Media from Tel-Hai College. Her passion to communicate, assist and unite people from all over the world came to life as she flourished in the customer service and community managment field at Metacafe and Wisebox. Efrat is an internet & media enthusiastic. You can rest assure that she will keep her eyes open on all social channels for you, 24/7.

• Adi Zohar - Community & Content Manager

  
  
  
  Adi obtained her B.A. in Communication and Management from the College of Management. She combines her love for writing and social media on her Blog. Adi has experience in managing large online communities such as Aroma, one of the top coffee chains worldwide. She always stays updated and on top of her game, knowing all the latest technologies in the field of social media.

• Sam Zamor - Designer and Programmer

  
  
  
  Sam has been around since the early days of the internet, building websites for various companies worldwide. He has acquired a diverse, well-rounded set of skills and is always expanding his capabilities by learning all there is to know about the web.